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Deepesh Salgia
Prerna Sharma
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Mar jaate hain aashiq, zinda reh jaati hai yaad...

By Deepesh Salgia - July 07, 2021

Mar jaate hain aashiq, zinda reh jaati hai yaad...! Also published in moveitalkies.com and in The Print Most people would have experienced Dilip Kumar through personal interactions during the last century and through documents and publications in the current century. However, my memories of the institution called Dilip Kumar are exactly the reverse. I have experienced his philosophies, his emotions and his humaneness through the documentation and communications that he had with Sterling Investment Corp Pvt Ltd during 1950s and 1960s and during a series of personal interactions with him and Saira ji at time of release of Mughal-e-Azam ( colour ) in 2004 and thereafter. By mid 50s, Dilip Saheb was an established star and he was about to take the next leap in his career as a producer. He wanted to make a film with outdoor shoot and in colour. In those days, producers would avoid outdoor shoots due to the high costs involved. Also colour films had just arrived so was an expensive af

Myth # 5: Real Estate Development is a very scalable Business model

By Prerna Sharma - July 05, 2019

(Category: Marketing) Also published in CNBCTV18.com Real Estate can be very profitable but is it a scalable business? A lot of people believe real estate is a very scalable business, but in reality, it is not. There are numerous factors which hinder the future growth of real estate, making it non-scalable. Huge profits made by developers, quite often makes investors and analysts conclude that real estate is a very scalable model. The fact is that real estate is very low on scalability. Scalability for any business is high where beyond a point, incremental growth of business requires neither large capital nor specialised skills. Also, in a scalable business, every new customer adds more value to the business. Most new users come to Facebook through references, requiring no major capital or specialised skills. And with every new user, the value of Facebook increases. But, in real estate business, every sale reduces the inventory available for sale, thus shrink

The Conundrum of Low incomes and Expensive Homes

By Deepesh Salgia - November 20, 2018

The Conundrum of Low incomes and Expensive Homes Also published in "Business Economic Diplomacy " in Nov 2018 issue --------------- --------------- --------------- --------------- --------------- --------------- --------------- --------------- The most perturbing fact that transnational companies find in India is the absence of any correlation between real estate prices and per capita income. No economic logic convinces them of this stark phenomenon. And truly so, since the reasons behind high real estate prices in India goes behind generally accepted rationales. The real causes have more to do with legacy issues, behavioural patterns and historical beliefs - solution to which lies not just in changing regulation but also in reversing mindsets. The key complex philosophies that create high real estate prices are : 1. Historical legacy still dictates fiscal policy : Historically, land-based taxes have been popular with government

Myth #6 : Private Equity investment reduces the risk for Real Estate Developer

By Deepesh Salgia - July 07, 2019

(Category: Finance) (also published in CNBCTV18.com ) In general, equity partners normally reduce the risk for promoters but do PE investors in real estate do the same? ------------------- ------------------- ------------------- ------------------- ------------------- ------------ One of the key expectations from any equity investor is that he would reduce the risk for the promoter. So does the entry of a private equity investor reduce the risk for the developer? By definition, equity investment can reduce the risk for the promoter if it can reduce the promoter’s loss in adverse market conditions. A developer’s risk, therefore, can come down only when the investor not just participates in the upside but also shares the developer’s loss. Most PE investments in India, however, are in the form of Structured Debt. Such structures have a minimum guaranteed return to the PE Investor. This guaranteed payout is independent of the profits from the project. With

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